Biography jimmy choo shoes selfridges

Few shoe designers have left their mark on the industry the same way as Jimmy Choo has.

Biography jimmy choo shoes selfridges

The Malaysian born designer learnt his craft from his father, who made shoes by hand, leading Choo to create his first pair of shoes at the tender age of 11. 

In the years following, Choo went on to form a brand that has since taken the world by storm.

Here, DDW looks back on Jimmy Choo’s life and career as the celebrity-favourite brand approaches its 25th anniversary.

After studying at the London College of Fashion in the early 1980s, Choo settled down in London.

He quickly launched his eponymous shoe brand, opening his first store in 1986. His shoes were already making a splash at London Fashion Week by 1988, earning him an eight-page spread in Vogue. 

Throughout most of the 1990s, Jimmy was still a small brand, creating around 20 pairs of handmade shoes a week.

With the support of Vogue’s Tamara Mellow, J